Sprint Nextel plans to bring Black History Month education to the texting generation.
The company is teaming with The HistoryMakers, a national nonprofit organization dedicated to preserving African-American history through first-person stories, to issue a series of daily "textoids" to its customers delivered via text messages during the month of February. The program allows cell phone users to opt in to receive a daily Black History factoid with a link to Sprint's Black History Month Website.
The new service is available via text message only to subscribers on the Sprint and Nextel nationwide networks. Subscribers text the message "PRIDE" to number 6101 on their phones. The messages also are available free via e-mail by signing up at www.sprint.com/black history.
Textoids feature African Americans who have made contributions in art, business, education, law, military, religion and science and will feature facts on famous Americans such as telecommunications entrepreneur William Bonaparte Jr., dancer Ruth Beckford, Negro League baseball player Carl Long, aviator Dorothy Lane McIntyre and attorney Chester L. Blair.
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